Everything An SEO Should Know About SearchGPT by OpenAI - Go Fish Digital

🌈 Abstract

The article discusses the launch of a new search engine called SearchGPT, developed by OpenAI. It provides an overview of the key features and capabilities of SearchGPT, and compares it to existing search engines like Google and Bing.

🙋 Q&A

[01] Key Takeaways

1. What are the key takeaways about SearchGPT?

• SearchGPT is a cutting-edge search engine developed by OpenAI that leverages large language model (LLM) technology
• It has a clean, ad-free user interface with a three-column layout
• It provides detailed answers and summaries, similar to long featured snippets, with citations to source articles
• SearchGPT can handle follow-up questions and modify searches based on previous queries
• It uses IP address to provide local search results, and users can also manually set their location
• SearchGPT has a Chrome extension that allows users to set it as their default search engine, but Google prompts users to change back to its search engine

2. How does SearchGPT differ from traditional search engines like Google and Bing?

• SearchGPT does not display advertisements in its search results, providing a cleaner and more user-friendly experience
• It has a larger search box and a prompt asking "What are you looking for?"
• The search results page has a three-column layout, compared to the more traditional two-column layout of Google and Bing
• SearchGPT provides detailed answers and summaries, with citations to source articles, rather than just a list of links

3. What are the potential benefits of using SearchGPT over other search engines?

• The ad-free experience and detailed, transparent answers may provide a more valuable and trustworthy search experience for users
• The ability to handle follow-up questions and modify searches based on previous queries could make SearchGPT a more dynamic and comprehensive search tool

[02] Potential Concerns

1. What potential issues or limitations of SearchGPT are mentioned in the article?

• If the information in the search results is incorrect, the summaries provided by SearchGPT can also be wrong, which is a common issue with all search engines
• The article notes that during their tests, SearchGPT did not generate summaries with incorrect information, but this could still be a potential concern

2. How does the article suggest addressing potential issues with SearchGPT?

• The article mentions that the author will continue to update the post as they learn more about SearchGPT
• The article also suggests that readers can reach out to the author for an audit of SearchGPT for keywords important to their business, which could help identify any issues or limitations