The iPad lost. Smartphones won.

🌈 Abstract

The article discusses the history and trajectory of the iPad, a device that was introduced by Steve Jobs as a "third device" between laptops and smartphones, but ultimately failed to become as widespread as he had predicted.

🙋 Q&A

[01] The iPad's Trajectory

1. What did Steve Jobs predict about the iPad when he introduced it?

• Steve Jobs said there was a place for a third device that was between a laptop and a smartphone, as long as that in-between gadget did some essential tasks better than each of the others.
• He predicted that iPads could become as widespread as cars.

2. What actually happened to the iPad?

• The iPad lost, and smartphones won instead.
• The iPad became a niche product, rather than becoming as widespread as Jobs had predicted.