CrowdStrike was the best ad campaign for the Mac…and cost Apple nothing

🌈 Abstract

The article discusses how the recent CrowdStrike outage, which caused significant disruptions globally, inadvertently served as a great advertisement for Apple's Mac computers. It highlights how Macs were unaffected by the outage, leading to memes and humor around Mac users remaining unperturbed while the rest of the world faced chaos. The article also suggests that the CrowdStrike incident could sway some average consumers towards purchasing Macs over PCs, especially given Microsoft's statement about the security limitations of its operating system compared to Apple's.

🙋 Q&A

[01] The CrowdStrike Outage and its Impact

1. What was the impact of the CrowdStrike outage on global society?

• The CrowdStrike outage wreaked havoc on global society in a way that few tech events can.
• It caused significant problems or inconveniences for countless people.

2. How did the outage affect Macs?

• The outage did not affect Macs at all.
• Memes emerged of Mac users remaining calm and relaxed while the rest of the world faced chaos.

3. How could the CrowdStrike outage benefit the Mac in consumer purchases?

• For average consumers in the market for a new computer, the CrowdStrike outage could move the needle closer towards choosing a Mac over a PC.
• This is especially true if the consumer followed the outage closely or read explanations about its origins.

[02] Microsoft's Perspective on PC Security

1. What did Microsoft say about the security of its operating system compared to Apple's?

• According to Microsoft, it cannot legally wall off its operating system in the same way Apple does because of an understanding it reached with the European Commission.
• Microsoft stated that it agreed to give makers of security software the same level of access to Windows that Microsoft gets, implying that PCs cannot be as secure as Macs.

2. How does the article view Microsoft's statement on PC security?

• The article suggests that Microsoft's own statement does not inspire much confidence in PCs, especially in comparison to the security of Macs.